Laercia Bila is a dynamic Business Analyst with a Master of Science in Chemistry and a strong foundation in market intelligence, strategic decision-making, and business transformation. With experience as an Evaluation Intelligence Scientist at L'Oréal, she has leveraged data-driven insights to shape product development, conduct competitor analysis, and drive sustainability initiatives within the FMCG industry.
Her expertise spans data analysis, project management, and stakeholder engagement, with a keen ability to translate technical research into actionable business strategies. She has also worked in public sector advisory, having provided strategic support at the City of Johannesburg Municipality. Passionate about business innovation and sustainability, Laercia thrives in fast-paced environments where problem-solving, leadership, and analytical thinking drive impact.
Prior to AIA, Laercia was an Evaluation Intelligence Scientist at L'Oréal.
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